The Lower The Rank, The Better The Idea 15 Ounce Mug

Name: The Lower The Rank, The Better The Idea 15 Ounce Mug
Brand: Aerial Resupply Coffee
Price: 19.99 USD
Availability: InStock
Rating: 4.79 (105 reviews)

White 15 ounce ceramic mug printed with a chart showing common sense increasing as rank decreases

$19.99

Shipping calculated at checkout.

The guy turning the wrench knows exactly what is wrong and exactly how to fix it. He has known for months. Nobody has asked.

Instead there is a working group. The working group has a general officer. The general officer has an idea.

This is a 15 ounce ceramic mug that holds enough coffee to matter and takes a beating like it was issued to you. Bold full-wrap print and a handle built for a real grip, not a pinky lift.

Printed in the USA. Hand wash it so the print outlives the next working group.

Quantity

Military, First Responder & Teacher discounts available in cart!

In stock, ready to ship
Backordered, shipping soon

Why It Beats The Mug You Have

Made To Be Read

The design is the point. Somebody across the table sees it and has to decide whether to say something.

Built For Daily Use

Real weight, a handle you can get your fingers through, and a finish made for the desk rather than the shelf.

Hand Wash Only

The one rule that matters. Warm water and thirty seconds, and the print outlasts everything else on your desk.

Questions, Answered

No. Hand wash only, and this is the one rule that actually matters. A dishwasher will strip the print off in a few cycles and there is no fixing it after that. Warm water, soap, thirty seconds, done.

The ceramic mugs are. The stainless tumblers are not, for the same reason no metal goes in a microwave.

Most of the ceramic mugs are 15 ounces, which is a full pour with room left before it sloshes. The ARC logo mug runs 18 ounces and the insulated tumbler runs 20. The size is listed in the description on every one.

Hand washed, no. What kills these is a dishwasher and abrasive scrubbing, in that order. Skip both and it stays sharp.

Mug if it lives on a desk and you want to smell the coffee. Tumbler if it rides in a truck, sits on a job site, or has to still be hot two hours later. The tumbler is laser etched rather than printed, so there is no ink to wear.

Yes. Details and verification are on the military and first responder discounts page.